Libertarianism, not freedom, is probably the one value most Americans hold. Granted, it’s a product of freedom, but being able to do what one wants takes precedence over freedom itself. It’s a thought philosophical in nature, but it does capture a big part of the American psyche.
It’s likely that customizing cars is the best form of libertarianism in America. A wild assumption, but nothing is exempt in modding vehicles. Alice Cooper has a Hot Rod with an ATM machine behind it, Will Smith has a moving home (quite literally) and sky’s the limit for the next celebrity to customize a car. As long as a person has the resources, he or she can build anything they want.
Accepted, Not Frowned Upon
In Europe, modded cars are a rarity. It’s a subculture, even just a community in other places, and everything that involves changing car parts are obscure. It’s likely to stem in their pride on their own cars. They made it as good as it is, and people like it that way. It’s the same in America, but people just have ideas on how to improve their cars.
That’s why American Racing rims, Brembo brakes and other aftermarket parts sell so good in the United States. Customizing cars is normal, accepted, and more importantly, it’s a culture. To put it bluntly, when more people do it, there are more profits. Companies give back by making improved products within a short timeframe.
A Key Accessory, No Age Limit
Back in Europe again, customizing is for young people. They’re “boy racers” in England, and something else somewhere else. In America, however, everyone has the chance to revamp their car. It doesn’t matter what their age is, as long as they have a certain idea, they’re free to do it. In addition, it’s fun to see old-timers customize Hot Rods, 30 to 40-year-olds with their sedans and millennials with their Gen-Y cars.
The custom scene is its biggest now. Events happen here and there, and it’s not hard to find other enthusiasts. They convene in social networks and in public, and often, everyone is welcome to join. With that kind openness, it’s not hard to understand America’s love affair with cars. Custom cars, that is.